Stolen Fruit is the Sweetest
The famous fashion goods company DKNY’s perfume advertisement is an example of using “Hunger as Ideology” as Bordo suggests. The parfume’s name is “Be Tempted” and it is introduced as […]
The famous fashion goods company DKNY’s perfume advertisement is an example of using “Hunger as Ideology” as Bordo suggests. The parfume’s name is “Be Tempted” and it is introduced as […]
Ads are a small area of gender awareness. Gender roles are reflected in advertising from society as well as from publicity. What are the roles of women and men in commercials? Women […]
Tom Ford is known for his controversial, sexist ads which mostly objectify women. He uses nude female models for fragrance campaigns or women shoes and almost always he uses the […]
I think none of us is really aware of how much advertisement is involved in our daily lives. Considering the times we spend watching TV, on the Internet, on social […]
In this ad of Under Armour, we see how men and women are portrayed differently. Male is standing closer to the camera while the female is in the back. We […]
Do you think that the advertisements we see nowadays really aim to sell products or impose patriarchy in our minds indirectly? Many advertisements are offensive to women and are degrading […]
Tom Ford, who has his own name brand, is an famous American fashion designer. He has worked with well-known labels like Gucci and Yves Saint Laurent. In the late ’90s/early […]
Advertisements are tools used to promote a product or an idea. Many strategies are used to attract consumers. Unfortunately, sexualizing female body or depicting gender roles are one of […]
In this Jimmy Choo fragrance ad, the famous actor from Game of Thrones, Kit Harrington is starring. Well, there is a woman in the ad too. But since I […]
Advertising industry has many marketing strategies that we consumers do not even realise but exposed to constantly on tv, movies, billboards, shopping etc. But if you examine these ads a […]